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Definition of Flow of emotion
1. Noun. (advertising) Research results that plot the audience’s level and type of emotional response, moment-by-moment, through a commercial. ¹
2. Noun. (advertising) A research technique that deconstructs the dramatic structure of a commercial in terms of emotional response to the advertisement rather than the rational response to the messaging. ¹
¹ Source: wiktionary.com
Lexicographical Neighbors of Flow Of Emotion
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