Definition of Bait and switch

1. Noun. A deceptive way of selling that involves advertising a product at a very low price in order to attract customers who are then persuaded to switch to a more expensive product.

Generic synonyms: Marketing, Merchandising, Selling

Definition of Bait and switch

1. Noun. An unscrupulous and sometimes illegal sales technique, in which an inexpensive product is advertised to attract prospective customers who are then told by sales personnel that the inexpensive product is unavailable or of poor quality and are instead urged to buy a more expensive product. ¹

2. Noun. (by extension) Any similar deceptive behavior, especially in politics and romantic relationships. ¹

¹ Source: wiktionary.com

Lexicographical Neighbors of Bait And Switch

bainites
baion
bairam
bairams
bairn
bairnish
bairnlier
bairnliest
bairnlike
bairnly
bairns
baisa
baisemains
bait
bait-and-switch
bait and switch (current term)
bait box
bait car
bait casting
bait dog
baited
baiter
baiters
baitfish
baitfishes
baith
baiting
baitings
baitless
baits

Literary usage of Bait and switch

Below you will find example usage of this term as found in modern and/or classical literature:

1. Personal Finance by Robert S. Rosefsky (2002)
"You'll be out there flapping your wings in cyber-space, and Snake Oil Sam will laugh all the way to the bank. Surf accordingly. bait and switch ..."

2. Financial Services Reform: Congressional Hearing edited by Michael G. Oxley (1999)
"By the way, excuse me, the gentleman from Ohio wanted to know if this is was a bait and switch operation, so you can speak to that directly. ..."

3. An Overview of Affirmative Action: Hearing Before the Committee on the edited by Hank Brown (1998)
"One, I think we must end the bait and switch. Low income people are used as the bait and when the switch arrives, when the money arrives, as in the Viacom ..."

4. Competition Policy in OECD Countries, 1993-1994 by (Paris) Organisation for Economic Co-ope (1997)
"company's acquittal and entered a conviction on 39 counts of bait and switch selling under section 57(2) of the Act. The Crown's appeal of the acquittal of ..."

5. Economic Sanctions and the Effect on U.S. Agriculture: Congressional Hearing edited by Larry Combest (2000)
"And, basically, it is kind of a bait and switch; they say, "Well, forget about farm spending; we are going to talk about sanctions. ..."

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