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Definition of Picture Sorts
1. Noun. (advertising) a research tool used to deconstruct the audience’s visual experience of a television commercial. ¹
2. Noun. (advertising) a research tool used to diagnose different strengths and weaknesses of the commercial via flow of attention, flow of emotion, and flow of meaning. ¹
¹ Source: wiktionary.com
Lexicographical Neighbors of Picture Sorts
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